Underwear Revolution: How Lingerie Put Comfort First

April 10, 2019 6:25 am

Lingerie is something we must wear, whether we like it or not. Now, if you want to go braless, that’s totally cool, but recently, underwear trends have been changing for the better. If you ever felt frustrated with the massive bra or ugly period pants, it’s time to stop now. These days, lingerie brands are starting to emphasise the importance of female body positivity rather than unrealistic beauty standards.

Comfortable is the new sexy

source

Remember when cute and sexy underwear meant uncomfortable lacy panties and bras with the wire? Well, these days are slowly coming to an end. Many brands are now focused on women’s satisfaction and self-confidence. Even if you have bigger breasts, now you can wear a good bra without being in pain. Same goes for panties — you don’t need to feel uncomfortable in order to feel sexy.  

For many years, women have been forced to endure pain and discomfort, so that they could be seen as hot and pretty, but nowadays, that’s isn’t the case. Women have been taught to sacrifice their own comfort in the name of looking good, but that isn’t how it should be. Instead of trying to sit through uncomfortable moments, now you can feel free to wear anything you like and feel comfortable at the same time.

A period isn’t a big deal anymore

source

Being surprised by the most annoying monthly visitor used to be one of the top female nightmares.

We all know we have to wear extra tampons or pads wherever we go but with new types of underwear, that can become less necessary. The truth is, the period is something natural and there’s no reason why you shouldn’t embrace it. Some brands agree with this notion so you can find period-proof underwear that you can use instead of traditional feminine hygienic products.

Aside from underwear, there’s also a range of swimwear available, which means that you don’t have to dread your vacations anymore. You just need to find your favourite pair and you’re ready to hit the beach!

Shopping on a budget

source

Beautiful lingerie used to be really expensive. However, that’s not how it is now. You can actually find affordable, yet gorgeous pieces of underwear. Being able to buy a bra and panties set without going into debt can do wonders for one’s self-esteem. You don’t need to save up months in advance in order to buy something you’ve been eyeing for a long time. Many companies offer discounts and bonuses for long-time customers so it’s actually worth to find your brand and stick to it!

More inclusivity

source

When you look at the old underwear ads, you can see that throughout the years, there have been only a few body types representing women that in reality look much different. Although that has worked in the past, in this day and age, things are a little more geared towards everyone rather than a selected few. You don’t need to be a skinny blonde to wear cute and sexy G-string anymore. Some celebrities, like Rihanna, now have their own lines of lingerie that are catering towards women of all sizes, races and body types. It feels encouraging to know that you can always find something that feels comfortable and looks great at the same time.

Redefining femininity

source
You’ve probably heard while growing up that a woman should look, act and talk in a certain way. Well, the good news is that these days are over. Women nowadays are more comfortable with how they look and, therefore, there’s no need to tick any boxes so you can feel feminine and desirable. Underwear brands are realising this, so it’s common to find athleisure sets that can be used for gym and nights out. Cute bralettes are super-hot now, so if you don’t have a bigger bust, you don’t need to feel bad about yourself anymore. Setting up new standards for women means that you can be whoever you want to be and still feel beautiful in your skin.

Leave a Reply

Your email address will not be published. Required fields are marked *